Franchise AI
Find the franchise candidates you already paid for and never worked.
We build the AI behind franchise development: first touch in minutes, follow-up that runs itself, every lead source in one CRM, a dashboard with the full picture, and an AI RevOps Engine that finds the leaks and acts on them.
- AI automation since 2023
- Franchise lead systems since 2024
- GoHighLevel + HubSpot
- Certified Retell AI partner
What happened
We rebuilt what happens after the inquiry.
A franchise consulting firm had leads coming in from Facebook ads, 18 website forms, email and third-party feeds. Good candidates were going cold because a rep was busy or a follow-up never fired.
We put every source into one CRM, added an AI voice agent that calls, qualifies and books, and let the follow-up run on its own. Then we built a dashboard with the full data and pointed an AI at all of it.
Booked appointments went from an average of 89 a month to 163. Show rate went from 32% to 41%.
Why this matters
The money is spent the day the lead lands.
Lead costs keep rising, and most of the published data says the first response is where franchise development loses people.
average cost per franchise lead in 2025, up from $271.
2026 AFDRof franchise leads became signed deals in 2025.
2026 AFDRof 530 brands never replied to a web inquiry at all.
FranFunnel, 2025of 102 brands called a mystery-shop prospect.
ServiceScore, 2025What we built
Five systems, one pipeline.
We built these for the firm in the case study. Your reps keep working where they already work.
Speed to lead
Every new inquiry gets a first touch in minutes. An AI voice agent qualifies the candidate and books the intro call.
How it works →Follow-up system
Calls, texts and emails keep going until the candidate books, opts out or goes quiet. Nobody has to remember.
The follow-up logic →All sources, one CRM
Ads, website forms, email, webhooks and third-party feeds land in one place, with a source, an owner and a consent record.
Why it comes first →A dashboard with the full data
Leads, appointments, referrals and sources by consultant, refreshed automatically, so nobody is building a report by hand.
What we track →AI RevOps Engine
It reads the CRM, calendars, ads and calls, does every calculation in code, and answers in plain English. It finds the leak, then acts on what your team approves.
What it finds →The real screens
This is what it looks like.
Screens from the systems we run for the firm in the case study. Client name, people and ad spend are hidden.
How to start
Small first step. No data needed.
Inquiry teardown
We send one inquiry to your brand, disclosed as research, and show you how fast your team replied against published benchmarks.
Free
CRM leak audit
From an export with no candidate names, we count the people who were never called, got one touch or went stale.
Paid, credited to setup
90-day recovery sprint
We set up the systems, re-work the candidates the audit found, and report what happened every month.
Flat fee
Guardrails
Built for how franchise sales actually works.
Fast is easy. Fast without creating a legal problem takes more work. Read the rules we build around.
- If someone asks, the AI says it's an AI. It never pretends to be a person.
- It doesn't discuss earnings or returns. Those questions go to a person.
- If someone wants a person, the call transfers to one.
- Audits use an export with no candidate names, under NDA, deleted within 7 days.
- The engine is read-only by default. Actions wait for your team's approval.
- It qualifies and schedules. It never sells or negotiates.
- Flat fees only. Never a cut of a franchise award.
Every new build also opens with an AI and recording disclosure, checks that consent covers AI voice, and only dials inside set calling hours in the lead's local time.
Free tools
How much of your pipeline never got worked?
Drop a CSV export into the leak scanner and see never-worked, one-touch and unowned leads. It runs in your browser, so your file stays with you.
The complete guide
Everything we learned from 5,379 AI calls.
When to call, how many times, the exact prompt, what it costs and what broke. All on one page.
Read the guideQuestions
The straight answers.
What does franchise AI actually do?
It handles the work between a franchise inquiry and an intro call: the first touch, the follow-up, getting every source into one CRM, and showing where candidates went cold. Your development team still has every real sales conversation.
Does this replace our development team?
No. The system qualifies and schedules. It never sells, negotiates or discusses the investment. People do that part.
Which CRMs does it work with?
The case study ran on GoHighLevel, and we also work with HubSpot. FranConnect is a poor fit today because its API is gated and it ships its own AI.
Can the AI call every lead within a minute?
No, and be careful with anyone who says yes. AI voice calls need consent that covers AI voice from your brand, and calls have to stay inside legal calling windows. Portal and broker leads should usually get an instant email and a human call task instead.
Will the AI talk about earnings?
It is built to refuse. Earnings claims belong in Item 19 of your FDD, so earnings questions go to a person.
Was the case study a franchisor?
No. It was a franchise consulting firm working consultant network leads. The same problems show up in franchisor pipelines, but the numbers are from that one firm.
What is the inquiry teardown?
We send one inquiry to your brand, disclosed as research, time the reply and show you where you sit against published benchmarks. It is free and we need no data from you.
Free inquiry teardown
How fast did your team reply to your last inquiry?
Tell us your brand. We'll test it and send you a one-page result.
- One inquiry, disclosed as research
- Your reply time against published benchmarks
- A one-page result you can share with your team
- No data needed from you
Got it.
We'll reply within 24 hours.